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AI Outreach

Follow-Up Messages

Check in with customers after their service to ensure satisfaction and catch any issues before they become problems.

Proactive Care, Not Damage Control

Follow-ups catch small issues before they become bad reviews. If a customer mentions a concern, you can address it immediately—turning a potential negative into a loyalty-building moment.

How Follow-Up Messages Work

1

Appointment Completes

Customer finishes their service and leaves.

2

Timing Trigger

AI waits the configured time (default: 1-2 days) to allow results to settle.

3

Personalized Check-In

AI sends a message referencing their specific service, asking how they're enjoying it.

4

Issue Detection

If the customer responds with concerns, AI flags it for your attention.

Example Messages

Day after haircut

Hi Sarah! Just checking in—how are you liking your new haircut? Let me know if you have any questions about styling at home!

2 days after color treatment

Hi Emma! How's the balayage looking now that it's had a couple days? If the color isn't settling quite right, just let me know and we'll take care of it.

Day after facial

Hi Alex! Hope your skin is feeling great after yesterday's facial. Remember to keep it hydrated and avoid heavy makeup for a day or two. How's everything feeling?

Why Follow-Ups Matter

Catch Issues Early

Small concerns addressed quickly prevent negative reviews and lost customers.

Build Loyalty

Customers remember when you check in. It shows you care about more than the transaction.

Set Up Reviews

Positive follow-up responses are perfect segues to review requests.

Reduce No-Shows

Regular touchpoints keep you top of mind for rebooking.

Configuration Options

Timing

Hours or days after appointment to send follow-up. Default is 24 hours.

Service-Specific

Different follow-up messages for different service types (cuts vs. color vs. treatments).

Concern Detection

AI analyzes responses for keywords indicating dissatisfaction.

Escalation Rules

Configure when to alert you about customer concerns.

How AI Handles Responses

PositiveLove it! Best haircut ever!

AI thanks them and may suggest leaving a review (if review campaign is enabled).

NeutralIt's good, thanks for checking in.

AI acknowledges and reminds them to reach out if they have questions.

ConcernActually, the color is fading faster than expected...

AI expresses concern, offers to help, and flags the conversation for your review.

Follow-Up vs Review Request

Follow-Up

  • Purpose: Check satisfaction
  • Timing: 1-2 days after
  • Tone: Care and support
  • Ask: “How are you enjoying it?”

Review Request

  • Purpose: Get public review
  • Timing: 3-5 days after
  • Tone: Appreciation and request
  • Ask: “Would you leave a review?”

Both can be enabled. AI will send follow-up first, then review request later if the customer responded positively.

Pro Tip

Include aftercare tips in your follow-ups—they add value and show expertise. For color: remind about sulfate-free shampoo. For cuts: suggest styling products. Customers appreciate the extra care.

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